On Tuesday, we started talking about using social media on the job. As we mentioned, using social media in the workplace has become a standard in most industries when it comes to employer branding and reaching out to customers/future employees.
However, when it comes to networking with your colleagues, things are still pretty new. As such, many employers aren’t quite sure whether or not it is such a good idea for their employees to be using social media to keep in contact with their co-workers.
In our last post, we gave you some of the pros of using social media amongst co-workers. Today, we’ll focus on the cons. Take a look below:
All play and no work. Perhaps the biggest concern over using social media in the office is that employees might end up using it for entertainment rather than for work. This is definitely a legitimate concern, since social media networking originally started out as a pastime to keep up with your friends and family.
Ultimately what it comes down to is just how much you can trust your employees to not goof around, as well as what policies you can put in place to make sure that there are repercussions for those who take advantage of using social media on the job.
No way to supervise. Going off our pervious point, most employers shy away from letting their employees use social media because there really isn’t a way to supervise or monitor them. Sure, you can keep track of what is happening on their work computer, but that ends up going up in the air once they start using their personal devices like their tablet, phone or laptop. Fortunately, social media platforms like Facebook are trying to work on this issue by putting together apps like Facebook at Work, which gives employers full control of what happens on their company pages or social media network.