Employers’ Career Fair Tips (Part II)

Yesterday, we talked about the value of utilizing career fairs as another part of your recruiting arsenal.

As we mentioned, though, working a career fair requires much more than just showing up and hoping for the best–especially if you want to get the most of out sending your recruiters there by finding great talent.

On essential tip that we already brought up was the importance of being prepared for anything and everything while you are at your booth, from your target audience, to print material/paperwork, to keeping your recruiters on the same page, as well as looking professional while you do all of the above.

To finish of our series, we are going to talk about another essential tip you must follow when working a career fair: being approachable. Take a look below:

Be approachable

Being prepared is a key element to having a good career fair trip, but to make it great one it is essential that you combine your preparedness with a little bit of approachability.

As we’ve discussed in the past, the candidate experience begins long before they are in your office for an interview. So while you might be ready to take on any questions thrown at you by a job-seeker, you have to make sure you can do it gracefully and professionally, because how they perceive you will affect how they look at your company, as well if they want the job.

Here are a few things you should consider:

  • Be active. Simply put, move around your booth. Stand up, come around, and shake hands with those who stop by. Those who take initiative are the ones who make the biggest (and the right) impressions, while those who just sit around behind the table look dull.
  •  Put the phone down. Perhaps you are worried about an important project you have back in the office or you just want to fight the lull during certain parts of the career fair. This, however, can cause you a lot of trouble.

    Chatting or checking emails on your phone is just plain rude. Not only does it show that you don’t want to be at the fair, it also sends a message to job seekers that you aren’t really looking for candidates, when, in fact, you are.

  • Be punctual. “First in, last out,” is how Shannon Smedstad of Blogging4Jobs puts it. In short, take full advantage of the time you are spending at the career fair. Sure, the early beginning and late end of career fairs can be dull, but that hardly means you shouldn’t put effort into either extreme. Going the extra mile is likely to pay off for you in the end, and it never hurts to be a little early.

Are there any other tips you follow when working a career fair? Let us know by connecting with us on Facebook or Twitter!