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Strategic Communications Program Lead â?? Transportation

HDR, Inc. Omaha, NE
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Job Description

Description

 

About Us

At HDR, we specialize in engineering, architecture, environmental and construction services. While we are most well-known for adding beauty and structure to communities through high-performance buildings and smart infrastructure, we provide much more than that. We create an unshakable foundation for progress because our multidisciplinary teams also include scientists, economists, builders, analysts and artists. That's why we believe diversity is our greatest strength. HDR is proud to be an equal opportunity workplace and an affirmative action employer.

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We believe that the way we work can add meaning and value to the world. That ideas inspire positive change. That coloring outside the lines can illuminate fresh perspectives. And that small details yield important realizations. Above all, we believe that collaboration is the best way forward.

 

Our top-ranked, Global Transportation practice is known for solving our clients most complex mobility challenges across all modes of travel. We are looking for a passionate and motivated communications professional to help us tell our story, engage in our communities and strengthen our leadership position in the highways and bridges, transit, freight rail, aviation and maritime sectors. If you are a creative and analytical thinker, enjoy working with amazing talent to create great content, and take ownership of your work, this is the position for you. 

 

The Strategic Communications Lead will primarily work with our Transportation leaders and experts to identify, plan and produce strategic content that differentiates our practice and generates interest in HDR. We are looking for someone who can collaborate with a diverse team of engineers, scientists, planners, architects, economists, construction and other professionals to advance our thought leadership across many channels and drive engagement. It's the perfect position for someone with an entrepreneurial attitude who can combine creativity with strong organizational skills to successfully manage numerous projects simultaneously.

 

Using the brand as your compass, you will lead the creation of strategic and relevant content to implement integrated communication campaigns. Assignments will be diverse and may include print and digital marketing collateral, white papers, social media, content for website and blog, media relations, e-campaigns and webinars, scriptwriting and storyboarding for videos, conference abstracts, campaigns and events, trade advertising and other public relations activities.

 

More specific duties include:

  • Develop annual content marketing strategies as well as communications/media plans for specific market sectors, initiatives and projects across our Global Transportation practice.
  • Work with Transportation leadership and subject matter experts to develop a variety of content and supporting graphics to advance our thought leadership.
  • Lead campaign execution to engage our internal and external communities.
  • Lead the planning and development of collateral pieces, advertising campaigns, photo and video shoots, and other marketing/promotional campaign items to support new initiatives and market growth.
  • Write and edit press releases, internal and external announcements, social media posts, feature stories, article abstracts and other communications.
  • Support knowledge-transfer webinars, special public relations and event campaigns including internal conferences and meetings.
  • Collaborate with other marketing and technical leaders across the company to leverage opportunities to meet emerging market and client needs.

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Qualifications

 

Required Qualifications

Bachelor degree in Communications, Journalism, Public Relations, Marketing, Architecture, Engineering or related field.

Minimum 4+ years of relevant work experience.

Exceptional writing ability, including creative brief preparation, messaging and campaign planning.

Strong project management and organizational skills, and ability to handle multiple tasks.

Familiarity with using a variety of communication tools and technologies (written, visual/video, graphics, social media, web-based, interactive, etc.)

Self-motivated; able to function independently in a fast-paced work environment.

Personable and comfortable working with a wide variety of people styles.

An attitude and commitment to being an active participant of our employee-owned culture is a must

 

Preferred Qualifications

Previous experience in business-to-business, professional services marketing and communications preferred.

Proficient in Microsoft Office Suite and Adobe CC Suite preferred. Experience with Go-To-Webinar and Asana helpful.

 

Why HDRAt HDR, we know work isn't only about who you work for; it's also about what you do and how you do it. Led by the strength of our values and a culture shaped by employee ownership, we network with each other, build on each other's contributions, and collaborate together to make great things possible. When you join HDR, we give you license to do the same. We help you take charge of your career, giving you multiple growth opportunities along the way.  



Job Details

Date Posted June 28, 2017
Date Closes June 28, 2018
Requisition 145264
Located In Omaha, NE
SOC Category 00-0000.00
Location