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Concept Validation Consultant

Lincoln Financial Group Boston, MA

Job Description

Alternate Locations:Atlanta, GA (Georgia); Boston, MA (Massachusetts); Charlotte, NC (North Carolina); Dover, NH (New Hampshire); Omaha, NE (Nebraska)

Relocation assistance is not available for this opportunity.

Requisition #56125

About the Company

Lincoln Financial Group, a Fortune 250 company with over 10,000 employees, provides advice and solutions that help empower Americans to take charge of their financial lives with confidence. Our core business areas Life Insurance, Annuities, Retirement Plan Services and Group Protection focus on supporting, preserving and enhancing over 17 million customers lifestyles and retirement outcomes.

Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE: LNC) and its affiliates. The company had $253 billion in assets under management as of December 31, 2017.

Ranked one of the Best Large Employers in America by Forbes magazine, Lincoln Financial Group makes a serious investment in our employees futures through a broad range of wealth accumulation and protection plans, health and wellness programs, and career development resources designed to help each individual reach their personal and professional goals.


The Concept Validation Consultant independently conducts complex analysis to rapidly and efficiently prioritize future concepts for innovation sprints. Leads key activities deemed strategically critical and/or of highest value, including a diverse mix of designing quantitative surveys, conducting consumer experiments, performing secondary research, and creates or leverages existing models to estimate market size globally. This position will consult/analyze and deliver on more complex assignments/projects for his/her assigned area(s) of responsibility. S/he will also act as a resource to applicable internal/external stakeholders.


  • Serves as the thought leader in defining key hypotheses to test, structuring the experimentation plan, and building test stimuli. Develops business cases and obtains buy-in from senior leadership.
  • Leverages advanced methodologies and concepts to design concept validation plans, from end to end. Develop research methodology for proving/disproving hypotheses. Analyze, interpret, and present key results and recommendations to senior leadership
  • Formulates a point of view on competitive advantages by performing secondary research on competitive landscape for new innovation ideas.
  • Conducts interviews with internal/external experts and consumers to assess competitive advantages, identify additional questions to test, and verify market sizing assumptions.
  • Develops quantitative models to estimate size of opportunities, leveraging creative solutions to arrive at market size. Conducts long-term trend and market analysis for future opportunities.
  • Works across functions to define test objectives, approach and direction, working with key stakeholders to launch tests into market for assessment.
  • Develops go/no-go recommendations based on complex data to inform next steps within innovation process.
  • Assesses and creates new techniques and approaches to expand the Concept Validation capability
  • Mentors test owners from other functions, driving standardization and utilization of concept validation best practices across the organization; provides feedback on test owners analyses and recommendations
  • Consults/Analyze on more complex assignments and/or projects for his/her assigned area(s) of responsibility.
  • Champions and enhances organizational initiatives by positively influencing and supporting change management and/or departmental/enterprise initiatives within assigned area(s) of responsibility.
  • Identifies and recommends process improvements that significantly reduce workloads or improve quality for his/her assigned area(s) of responsibility.
  • Serves as a resource to team members and applicable internal/external stakeholders on more complex assignments/projects for his/her assigned area(s) of responsibility.
  • Maintains knowledge on current and emerging developments / trends for assigned area(s) or responsibility, assess the impact, and collaborates with management to incorporate new trends and developments in current and future solutions.


  • 4 Year/Bachelors degree in business, economics, innovation or similar field or 4 years equivalent work experience in lieu of Bachelors (Minimum Required)
  • 3 - 5+ years of experience directly aligned to the specific responsibilities for this role (Required)
  • Advanced knowledge in Design Thinking, Innovation, or consumer research
  • Able to synthesize facts from diverse areas to craft a story. Proficient in Excel, PowerPoint, and analysis.
  • Creative thinker, intellectually curious, able to think outside the box, and interested in emerging technologies and innovation trends
  • Positive attitude, willingness to operate in a start-up environment and wear multiple hats
  • Solid organization, communication and presentation skills
  • Highly collaborative and strong interpersonal skills, with proven success in influencing others


  • Travel Type: National Domestic
  • Travel Amount: up to 15%

This position may be subject to Lincolns Political Contribution Policy. An offer of employment may be contingent upon disclosing to Lincoln the details of certain political contributions. Lincoln may decline to extend an offer or terminate employment for this role if it determines political contributions made could have an adverse impact on Lincolns current or future business interests, misrepresentations were made, or for failure to fully disclose applicable political contributions and or fundraising activities.

Any unsolicited resumes/candidate profiles submitted through our web site or to personal e-mail accounts of employees of Lincoln Financial Group are considered property of Lincoln Financial Group and are not subject to payment of agency fees.

Lincoln Financial Group (LFG) is an Equal Opportunity employer and, as such, is committed in policy and practice to recruit, hire, compensate, train and promote, in all job classifications, without regard to race, color, religion, sex (including pregnancy), age, national origin, disability, sexual orientation, gender identity and expression, veterans status, or genetic information. Applicants are evaluated on the basis of job qualifications. If you are a person with a disability that impedes your ability to express your interest for a position through our online application process, or require TTY/TDD assistance, contact us by calling 260-455-2558.

Job Details

Date Posted October 30, 2018
Date Closes November 29, 2018
Requisition 56125-en_US
Located In Boston, MA
Department Marketing
SOC Category 00-0000.00