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Sr. Associate, Marketing Engineering

First National Bank Omaha, NE

Job Description

At First National, our employees are the heart of our story--and we're committed to their success! Please see below the details of this career opportunity and how it fits into our organization's success.


Responsible for developing marketing campaign files from internal/external software and databases for multiple direct marketing channels. Support Acquisitions Marketing and Customer Marketing campaign files for multiple marketing teams and business units across Bankcard. Follow established processes; ensure accuracy, timeliness, efficiency, and quality control on all productions.

Key Responsibilities:

  • Develop marketing campaign files--use various campaign management tools to query and extract data via internal/external software and databases per product management criteria.
  • Act as consultant and resource to analyze and resolve file development challenges; make recommendations and suggestions to meet marketing campaign strategy.
  • Build strong relationships and foster professional behavior across internal teams and  external vendors as  needed.
  • Ensure vendor management standards and practices; manage internal teams and external vendors thru campaign productions meeting performance expectations.
  • Ensure timeliness; adhere to timelines for campaign file production   calendar.
  • Assure quality control thru accurate file development per criteria instructions, file validations,  change  control practices,  approvals and sign-offs.
  • Contribute to ongoing  process improvement.
  • Perform ad hoc data query and marketing program/file development projects and tasks as  assigned.
  • Research and implement enhancements and new marketing technology as required.

Basic Qualifications:

  • Bachelor's  Degree or related work  experience.
  • 3-5 years related work experience from among these areas-marketing database, data modeling,  relational database tools,  campaign file development, financial or business intelligence analysis, reporting, operations and  production environment.
  • Microsoft Office  Software -  Outlook,  Word,  Excel,  PowerPoint, Access.
  • Business Intelligence tools - SAP Business Objects, IBM Cognos, and/or IBM Affinium campaign.
  • Ability to create and  modify reports/campaigns using  SQL and/or  SAS.
  • Experience with  relational database structures  in  large data  environments.
  • Demonstrated skill in project management, multi-tasking, problem identification/resolution.
  • Strong experience  in  quality control practices--file validations,  change  control.
  • Organized,  detail  oriented, analytical.
  • Able to prioritize production workload, work diligently, manage thru urgent and sometimes stressful situations.
  • Experience in consulting and relationship building with internal and external teams and vendors.
  • Effective  communication skills --written,  verbal,  consulting, presentation.

All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

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Job Details

Date Posted October 31, 2019
Date Closes December 30, 2019
Requisition R-20191730
Address 1601 Dodge Street Omaha, NE 68102
Located In Omaha, NE
Work At Omaha - FN Tower
SOC Category 00-0000.00