The role is part of the Retail Omnichannel Marketing team, which works in a fast-paced environment to create and deploy strategies and tactics for retention and acquisition of Hallmark Gold Crown store and website consumers. The team is accountable for the entire range of marketing activation activities including direct to consumer, digital, social, video and e-commerce, and leverages state-of-the-art automation tools such as the Salesforce Marketing Cloud to deliver impactful and innovative marketing. The Gold Crown retail division plays an important role in advancing Hallmark's larger mission of making the world a more caring place by helping people make caring connections with others.
The Email Marketing Campaign Specialist is responsible for the day-to-day, hands-on execution of email marketing programs in support of the Gold Crown Retail organization and other Hallmark business unit objectives. This includes ownership of the setup, maintenance, and reporting for recurring and triggered email communications. Additionally, this individual maintains a current understanding of email marketing best practices and applies them to the execution of our email campaigns in collaboration with the Marketing team in order to optimize business revenue and engagement.
To be considered an applicant for this position you must show how you meet the basic qualifications of the job in a resume or document you upload, or by completing the work experience and education application fields. Accepted file types are Microsoft Word (DOC or DOCX), PDF, HTML, or TXT. Individual file size attachment limit is 10 MB.
In compliance with the Immigration Reform and Control Act of 1986, Hallmark Cards, Inc. and its subsidiary companies will hire only individuals lawfully authorized to work in the United States. Hallmark does not generally provide sponsorship for employment. Employment by Hallmark is contingent upon the signing of the Employment Agreement, signing of an agreement to arbitrate in connection with the Hallmark Dispute Resolution Program, completing Form I-9 Employment Eligibility Verification, passing the urinalysis drug screen, education verification and satisfactory reference and background checks.
Hallmark is an equal opportunity employer. All qualified applicants will be considered for employment without regard to race, color, religion, sex, age, pregnancy, national origin, physical or mental disability, genetics, sexual orientation, gender identity, veteran status, or any other legally-protected status. Principals only please.
Nearest Major Market: Kansas City
Job Segment: Web Design, Creative
|Date Posted||September 28, 2017|
|Date Closes||October 28, 2017|
|Located In||Kansas city, MO|
This job is related other jobs in these career categories