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Digital Marketing Strategist

biBERK Omaha, NE
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Job Description

 

Marketing Strategist

ROLE:

biBERK is a start-up under Warren Buffett's Berkshire Hathaway Insurance Group located in Downtown Omaha, NE. We are looking for a Marketing Strategist to manage paid media campaigns across several platforms, increasing site traffic and improve efficiencies.

As a Marketing Strategist, you will help manage a marketing budget of over $20 million per year. You will also work with members of cross-functional departments and marketing agencies to support channels such as SEM, SEO, Facebook, LinkedIn, email, and more. This is a chance to be part of a rapidly growing business with plenty of opportunity for career advancement. 

RESPONSIBILITIES:

  • Assist with the creation and execution of digital and non-digital strategies.
  • Gather, analyze, and interpret a wide variety of media performance data and KPIs to identify trends, root causes, and indicted actions.
  • Establish deadlines and coordinate internal and external resources in order to meet them.
  • Identify opportunities to use technology to enhance marketing communications.
  • Demonstrate willingness to keep up with current trends and opportunities in marketing.
  • Work with associated teams to ensure all marketing channels are consistent with brand standards.
  • Develop new ideas and sell these projects to executive team.

REQUIREMENTS:

  • BS/BA in Marketing, Advertising, Business, Management or related degree, preferred.
  • Three or more years of marketing experience required.
  • Experience owning marketing campaigns.
  • Fluency in current digital marketing trends such as paid search, display ads, paid social, email marketing, content marketing, and Google Analytics.
  • Understand the key differences between lead generation and branding.
  • Solid understanding of performance marketing, conversion, and online customer acquisition.
  • Familiar with key metrics to track for data-driven marketing.
  • Strong critical-thinking, research and problem-solving skills.
  • Must have the ability to work independently to establish team goals for the completion of assigned tasks.
  • Strong analytical, reporting, and data analysis skills.

biBERK's mission is to become the GEICO of small business insurance by providing a simple yet delightful user experience.

Benefits include:

  • Medical / Dental / Vision Insurance
  • Flexible Spending Accounts
  • Employee Assistance Program (EAP)
  • 401(k) Retirement Savings Plan
  • Life Insurance
  • Short-Term Disability
  • Paid Holidays
  • Paid Vacations
  • Sick Leave
  • Bereavement Pay
  • Tuition Reimbursement
  • Wellness Program
  • Workout Facilities
  • Cafeteria / Food
  • Holiday Party
  • And more!

Job Details

Date Posted December 23, 2019
Date Closes January 22, 2020
Address 1314 Douglas Street
Located In Omaha, NE
Work At Omaha World Herald
Department Marketing
Function Leadership Role
Job Type Full-time Employee
Compensation Salary, Varies
Shift Custom
Hours 40 hours per week
Start Date 2019-05-20
SOC Category 15-1099.12 Electronic Commerce Specialists
Zipcode 68102
Name Rakesh Gupta
Address 1314 Douglas Street
City, State and Zip Omaha, NE 68102
Phone 402-916-3976

This job offers the following benefits

  • 401(k) Retirement Savings Plan
  • Flexible Spending Accounts
  • Dental
  • Employee Assistance Program (EAP)
  • Life Insurance
  • Medical
  • Short-Term Disability
  • Vision
  • Health Fair
  • Holiday Party
  • Nursing Facilities
  • On-the-Job Training
  • Paid Holidays
  • Paid Vacations
  • Tuition Reimbursement
  • Wellness Program
  • Workout Facilities
At a Glance
Enjoy these benefits
  • 401(k) Retirement Savings Plan
  • Flexible Spending Accounts
  • Dental
  • Employee Assistance Program (EAP)
  • Life Insurance
  • And More ...
Location